Discovery Reply

Discovery Reply is a digital experience manager vendor that have recently moved into the DAM market. A data focused company, Reply is experimenting with the use of machine learning and artificial intelligence as well as big data and analytics.

Reply is a publicly listed, Italian company, founded in 2003 with a large footprint in Telecoms, Banking and Manufacturing.

At present the DAM is largely serving as a content repository for existing clients but 2021 sees Reply strike out into the wider DAM market.