Adobe (AEM)

Adobe’s AEM Assets is the DAM offering within Experience Manager that also forms part of Adobe’s marketing cloud.

Adobe is ubiquitous in the creative software market and is used by both emerging artists and global brands.

Adobe Experience Manager (AEM) Assets, previously known as AEM DAM and prior to that, CQ DAM, was first offered in 2007 as an add-on to a Web CMS product from Switzerland-based Day Software – a 2010 acquisition.

Since the acquisition of Day, Adobe has been integrating AEM into the larger Adobe family, e.g. Creative Suite/Cloud, the former Omniture Suite, and Scene7 (now Commerce Accelerator).